Empowering Women Entrepreneurs in Southern Alberta

The Women Entrepreneurs-in-STEM (WESTEM) program set out to support women entrepreneurs in STEM fields by teaching them how to incorporate emerging technologies into their businesses. We worked with them to build their brand and provided marketing and design support.

Our key project for the WESTEM program was designing and building a website, which proved to be an important asset for their clients. Here, they could access a library of resources, sign up for upcoming events and workshops, find an advisor, and learn what WESTEM could do to help their business.

Ad sets were designed and run through social media to help increase awareness and attendance for many WESTEM workshops, as well as their Inspire Conference.